First big deal is for 2 women basketball players for Fresno State. I'll bet you've never even heard of them. The Cavinder twins, Hanna and Haley, signed a deal with Boost Mobile for a national campaign that an article in todays Houston Chronicle could be worth upwards of 500K because they have already established a large social media presence. They also said Ohio State lacrosse player, Mitchel' Pehike, who has his own Youtube channel could also be a big winner. Color me amazed.
I hadn't thought of this but it may be that attractive athletes from lesser-known sports could benefit from the new rules as models as much as big-name stars from the major sports and the major colleges.
I saw where a LSU gymnast who has a million followers on Tik Tok is set to make a big load of $$$...none of us have ever heard of her of course. But she's a cute little blonde, they are saying she could make a million dollars off of her social media. Yikes. __________________________________________________ Olivia Dunne is well known on social media, and she could soon capitalize on her following, too. Thanks to the NCAA’s ruling allowing athletes to make money on their Name, Image & Likeness, Dunne is one of the biggest stars set to make a windfall. On July 1, 2021, athletes can capitalize on their NIL. Olivia Dunne, LSU gymnast and social media personality, could make more than $1 million on NIL
Will Ulmer who plays for the Thundering Herd of Marshall, he's an OL. He's cashing in, not going to be a Million bucks unless he gets spotted by a music agent and gets a contract....but it's money in his pocket.
Yoke gaming? An app that allows you to play video games with athletes who sign up with the service. Started by some ND athletes and a guy from Auburn. ND football players Kyren Williams (RB) and Kyle Hamilton (S) along with ND women's basketball player Samantha (Sam) Brunelle have signed up. Texas CB Kitan Crawford has signed up. Other than they get paid, I don't get why athletes would want to play games with random fans. Plus I'm sure it's scheduled and has to be fit into their routine, practice, classes, etc. So it would seem like mostly it's their free time at night or weekends (during off season). I assume that instead of a Friday night out with girlfriend/boyfriend that they are stuck at home playing video games with Scott from North Texas! It would seem like that would get old fast. Link is to an article on Yoke Marist graduate Nic Weishar finds gaming success with Yoke after playing football at Notre Dame: ‘It’s cool to see this thing grow.’
Remember when mom said "stop playing video games and get a job." Now they can do both at the same time.
So.just.as.an example, I wonder what happens if a tattoo parlor in Columbus Ohio hires a couple of OSU players to model their tattoos. Is that legal now? Or an automobile dealership in Tuscaloosa hires a couple Alabama players to ride around town in their cars. Is that.legal now? How about if these deals.are.made before incoming freshmen get to campus?